New Big Ads on Facebook
Larger Ad Types recently seen on Facebook, July 2011
Using IE 8 browser on MacBook Air
I’ve recently noticed larger ad types popping up in Facebook. Strangely enough, a sales rep who works at Facebook didn’t know about these, until I showed him this screenshot.
The Facebook rep said that I may have installed a plugin allowing these to display from a third party. The ads are not from Facebook. At least one ad is being delivered by AdChoices. I suspect that these new ad types may be one reason why my organization is seeing less ROI on its standard Facebook ads, which look piddly in comparison.
I have been trying to Google how to go about purchasing these new ad types, but I haven’t found any substantive information yet. Does anyone know who sells these larger ads on Facebook? Do you even see them at all?
I am a web strategist and writer in Seattle. My career has spanned from old media (published in The New York Times) to new media (Twitter poet). When I'm not at my desk, I love riding my bicycle. 
